Speedy Premix Service for Supplement Manufacturers

Prinova helped a customer create a new supplement product, delivering full premix development in just one month. 

Supplement manufacturers usually have a clear idea of the market they want to target and the product they want to create, but need expert support to achieve the perfect formulation. In this case, a brand was launching a new product for senior consumers. Based on a successful existing relationship selling single ingredients, it approached Prinova.

The brand set out to create a multivitamin capsule that would offer older consumer’s benefits in areas like joint health. As a leader in nutritional supplement formulation, Prinova was the obvious partner. A large part of Prinova’s expertise lies in knowing exactly which nutrient form is right for which application. Its technical team designed a premix formula with a tailored blend of vitamins and minerals which would not only be perfect for the wellness needs of the target market, but would also perform well through processing.  

Prinova’s technical expertise, leading positions in key ingredient markets, and vertically integrated capabilities, made it the ideal partner for the project. The entire process – from first contact to delivery of the final premix, took just one month, allowing the customer to accelerate its new product launch. Now, Prinova is the go-to partner it relies on for premix formulations.